A regional publisher has printed a magazine billed as the “ultimate guide to Christmas”.
DC Thomson has announced the release of Your Best Ever Christmas, which aims to help readers plan ahead for the festive season.
It features companion website and social media feeds, which will offer everything from gift ideas to party fashion.
Other features include recipe ideas, expert guides on cutting down on waste and advice for staying healthy.
The magazine is on sale now priced £4.99.
Editor-in-chief Sally Hampton said: “Last year’s inaugural Your Best ever Christmas magazine proved hugely popular, outselling our expectations.
“This year we’ve built on that and through the website and our social media feeds we now offer readers more ways to make this Christmas their best yet.”
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how original. cash in on Xmas. congratulations
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Most unoriginal effort ever? I subbed a 40 page in paper version of one of these years ago. Papers have been doing this forever for the money.
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Other than trying to flog small ads to churches, I wonder if there is any religious aspect to it at all? Usual trick for sales teams is to forget the actual point of the event so they can get on with selling on the back of it.
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Exclusive to all newspapers, as Private Eye would say.
Don’t they have a spike on the HTFP newsdesk?
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Come on guys!
As per usual; a whole lot of whinging and not one suggestion of how to improve!
No wonder the industry is in the state it’s in!
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They should do it by all means, Phil. After all, everyone else does, as the comments make clear.
But please, don’t send out a press release about it as if it was in any way original or interesting.
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