A regional daily has launched a new business magazine in e-edition format.
The first edition of Business Echo, produced by the Northern Echo, has arrived in subscribers’ inboxes and features video clips, infographics and animated pages as well as articles.
It covers industry, commerce and innovation across the North-East and North Yorkshire, and is edited by Echo business editor Steven Hugill.
The first issue of the e-edition, pictured below, has 68 pages, and it is set to be produced on a quarterly basis.
Said Steven: “I was really keen to create something that would showcase the innovative people and brilliant businesses we have in the area. There are lots of business magazines in the market, so we decided to produce something that stands out.
“Business Echo, with its interactive content, videos and animation, brings business stories to life. It is free to download onto your tablet, laptop or mobile phone, which makes it easy for the busy business executive to dip in whenever they like.”
Northern Echo editor Andy Richardson said: “Toby is correct. Newsquest are still trailblazers in print. Here in Darlington, we recently brought the Despatch back into production more than 30 years after it stopped being printed because we believe there is still a market for quality regional newspapers.
“But digital products offer us new opportunities to connect with our audience and we are very excited about Business Echo.”