AddThis SmartLayers

Relaunched daily hopes new design will ‘improve legibility’

A “fresh look” including new typeface and changes to content have featured in a regional daily’s relaunch.

Dundee-based title The Courier unveiled the redesign on Monday, pictured below, with hopes the changes will “improve legibility” for readers.

The DC Thomson-owned newspaper, which publishes six different geographic editions, has also pledged to include more content from across the whole of its patch and has increased the number of shorter stories.

The redesign was overseen by Edinburgh-based consultants Palmer Watson, whose past clients have included Danish broadsheet Politiken.


In an editorial explaining the new look, Courier editor Richard Neville wrote: “We have introduced new typefaces to give the paper a modern, fresh look while remaining true to the core Courier brand.

“We have changed the body text typeface to improve legibility and the headline typeface and fonts are punchier and more versatile than before.

“We have also spread local news right through the paper and introduced more content from across Courier Country in to each edition.

“We have increased the number of shorter stories on each page and made the front page a more versatile ‘shop window’ for the inside content.”

The was no rise in cover price as a result of the relaunch.

One comment

You can follow all replies to this entry through the comments feed.
  • April 29, 2015 at 1:42 pm

    Well done for not using the headline ‘Jobs Blow’. Must have taken some restraint.

    Report this comment

    Like this comment(1)