The publisher has begun submitting statistics to ABC for its regional newspapers’ social media channels, in addition to visitor numbers for its websites.
The new figures reveal the Echo is the most popular of its titles on Facebook, with more than 1,000,000 readers choosing to ‘like’ its page, pictured below.
The Manchester Evening News has close to 750,000 ‘likes’, while the remainder of Trinity Mirror’s regional titles clock less than 150,000.
On Twitter, the MEN is more popular than its North-West neighbour the Echo, with 263,102 people ‘following’ the newspaper.
A total of 230,899 currently ‘follow’ the Echo.
In September, six of the company’s regional titles saw a month-on-month decline in the number of daily average unique browsers on their websites.
However, there were across the board year-on-year increases across its network.
More than 5.5 million unique users visited Wales Online during September, the most in the site’s history.
It also broke the record for the busiest single day of traffic, which came after Wales beat England in the Rugby World Cup.
The following table shows the web figures for September in full:
|Website||Daily Average UB||M-o-M change (pc)||Y-o-Y change (pc)|
|Daily Post (Wales)||74,912||-0.9||99.7|
|Huddersfield Daily Examiner||62,134||17.1||52.1|
|Manchester Evening News||582,672||-8.3||49.7|
|Teesside Evening Gazette||97,749||4.6||55.7|
|Trinity Mirror Regional Network||2,050,892||-7.3||52.1|
The following table shows the Facebook figures for September in full:
|Daily Post (Wales)||55,179|
|Huddersfield Daily Examiner||46,233|
|Manchester Evening News||743,479|
|Teesside Evening Gazette||73,662|
The following table shows the Twitter figures for September in full:
|Daily Post (Wales)||48,046|
|Huddersfield Daily Examiner||33,855|
|Manchester Evening News||263,102|
|Teesside Evening Gazette||38,385|