AddThis SmartLayers

Weekly ‘don good’ to celebrate famous cup win over United

A regional newspaper went into ‘extra time’ to celebrate its football club’s famous victory this week.

Journalists on the Milton Keynes News burned the midnight oil to produce a special edition capturing the historic humbling of once-mighty Manchester United in the Capital One Cup.

The free weekly’s normal deadline was extended to make sure it could feature full coverage of the game – dubbed the biggest in the MK Dons’ history.

The Wednesday publication dedicated its front and back pages to the coverage of the League One side’s 4-0 victory over their lofty rivals in the second round of the competition.

The decision was taken to clear the two pages and use a wraparound poster picture celebrating one of their goals against the former Premier League  and UEFA champions on Tuesday night.

Inside, the sports pages contained details of the match and all the reaction, as well as a host of pictures, for a game dubbed the biggest in the Dons’ history.

As well as all the build-up to the game on its website – – there were also post-match interviews with Dons’ manager Karl Robinson and chairman Pete Winkelman, Man Utd manager Louis van Gaal and scorer Will Grigg, as well as picture galleries, storify lists, polls and videos.

Staff at the MK News, which has a 130,000 readership, worked until 1.30am to make sure the best possible coverage was provided for readers.

Editor Cally Jenkins said: “This was an unusual step – it’s certainly not something  we would do every week – but we felt the occasion merited it and we wanted to support the club on their biggest night.

“Everyone worked really hard on making sure we provided the best coverage possible and we are all really proud of the result.”


You can follow all replies to this entry through the comments feed.
  • August 28, 2014 at 1:31 pm

    Great coverage with print and web in unison. Well done Cally Jenkins and the team!

    Report this comment

    Like this comment(0)
  • August 28, 2014 at 3:00 pm

    Unlike a lot of local websites who take two or three days to get local results from weekend.
    Well done this outfit.

    Report this comment

    Like this comment(0)
  • August 29, 2014 at 9:34 am

    Echo all these comments – a magnificent result for both the Dons and the journos… people will buy and treasure this souvenir issue. Good on ya!

    Report this comment

    Like this comment(0)