Publisher Reach plc has launched a combined audio and visual team to cover both editorial and commercial functions.
Reach Studio aims to become a centre of “audiovisual excellence” serviing multimedia content both to audiences and advertising partners.
The new team, pictured below, will be responsible for all video and podcast output as well as content creation for social media platforms.
Headed by Mark Field, director of Studio, it also includes head of content Yara Silva, previously group head of social media, head of production and delivery Hattie Dumenil, head of events Michelle Linaker, and head of design Spencer Rowbotham.
Said Mark: “Bringing together so much creative talent and enthusiasm into one team is a powerful thing. With over 120 content specialists in the virtual ‘room’, ideas have been flowing since day one, from developing existing podcasts to producing new video shows and formats, to creating content that our huge social audiences will love.
“While some of our people will have periods where they are more devoted either to commercial or editorial projects, bringing the team together will set the bar for audiovisual excellence in all of our multimedia content, whether a football podcast or a political vox pop.
“I’m excited to work with everyone to create brilliant creative work both for our audiences and for our commercial partners.”