Regional publisher Newsquest has announced it is to produce a special supplement across its portfolio of newspapers in support of children’s charity the NSPCC.

The supplement will be published during May and June with 10pc of all advertising revenues donated to the charity.

The initiative is part of the year-long partnership between Newsquest and the NSPCC which has already seen the charity given at least £6m worth of free advertising.

The supplement will highlight how readers can support the charity for its national flagship event Childhood Day on 7th June with fundraising activities, as well as advice on keeping children safe.

Newsquest’s business development director Dawn Sweeney said: “We are already a quarter of the way into our year-long partnership with the NSPCC and we are delighted with the progress to date.

“The work of the NSPCC is so important, and in addition to our original plans, we are now publishing a supplement in our titles highlighting how our readers can support Childhood Day and help keep our children safe.

“We hope our readers across the UK will get behind this important initiative as it will make a real difference.”

NSPCC chief executive Sir Peter Wanless added: “Childhood Day is a moment in the year when we can all just stop and celebrate the vital importance of thriving and vibrant childhoods, which not everyone is fortunate enough to enjoy.

“And it’s good fun too. It helps bring communities together through positive fundraising events which can help create new support networks for families, parents and children in every city and town across the country.”

The supplement will also feature ways that the charity supports children and families across the country and includes interviews with Game of Thrones star Natalie Dormer new deputy president of Childline Rebecca Wilcox, the daughter of its founder Dame Esther Rantzen.