A regional daily is aiming to combat a summer drop in food bank donations with a new campaign.

The Southern Daily Echo’s ‘Boost the Bank’ drive aims to raise awareness of the high demand for the facilities due to the cost-of-living crisis.

Readers can donate at 14 drop-off points across Southampton after the Echo teamed up with Southampton City Mission, which fed nearly 15,600 people last year.

The campaign was launched on the Echo’s front page on Monday, pictured below.

Editor Ben Fishwick said: “Times are exceptionally hard for people at the moment and at the Echo we’ve done all we can to support people through offers and money-saving tips in our Your Money Matters campaign – now we are asking for our readers’ support in helping the most vulnerable.

“Giving anything to City Mission has the potential to make a real difference to the lives of people in Southampton, and I hope anyone who sees a donation point will stop and donate if they can.”