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Big football stories prompt sister news sites to break records

Big football stories caused two sister websites to break records over the weekend.

Reach plc titles Yorkshire Live and Leeds Live recorded their biggest ever days on Saturday thanks to Huddersfield Town and Leeds United.

Town’s victory over West Bromwich Albion secured promotion for United, with Leeds then being confirmed as champions of the Championship, English football’s second tier, the following day.

Reporter Ben Abbiss, fully kitted with face mask, covered the subsequent celebrations in Leeds city centre.

Meanwhile, Huddersfield decided to sack their manager Danny Cowley.

The sacking of Danny Cowley also provided a splash for sister newspaper the Huddersfield Daily Examiner this morning

The sacking of Danny Cowley also provided a splash for sister newspaper the Huddersfield Daily Examiner this morning

Leeds Live’s LUFC editor Joe Mewis and writer Beren Cross led the way on the promotion content, with Huddersfield Town editor Mel Booth and writer Steven Chicken did likewise on the Danny Cowley sacking.

From Friday to Sunday Yorkshire Live – which includes Leeds Live and Yorkshire Live on the former Huddersfield Daily Examiner URL – recorded a total of 3,194,415 page views on desktop and mobile, as well as a further 403,550 app views.

Of those, Leeds Live had 1,831,291 page views as well as 49,018 app views.

Both sites had their biggest ever days so far on Saturday with a total of 1,223,712, of which 797,747 came via Leeds Live.

Yorkshire Live’s head of news Wayne Ankers said: “These are unbelievable figures for a site which is still quite young.

“LeedsLive has been growing daily, weekly and monthly but it just shows that when a huge story breaks in the city we are able to absolutely own it.

“The team worked tirelessly over the three days to deliver what the audience wanted and they should all be really proud of what they achieved.

“It has been great to see the team grow over the last three years and they really came of age when the big story came along.

“It also shows that in Yorkshire Live and Leeds Live we will pull out all the stops to make sure the readers get a digital experience they deserve.

“We now look forward to welcoming Premier League football to Leeds and the boost it will bring as we grow our brands across Yorkshire.”