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Five sister dailies launch youth volunteering campaign

iwillFive sister dailies have launched a joint campaign aimed at helping more young people to volunteer in their communities.

Trinity Mirror titles the Liverpool Echo, Manchester Evening News, Newcastle Evening Chronicle, South Wales Echo and Birmingham Mail have begun the #iwill appeal to help youngsters make a positive difference to their neighbourhoods.

Each newspaper wants 1,000 people to say “I will” by November, pledging to help make it easier for 10 to 20-year-olds to get involved in projects within their communities.

A ComRes survey for the Scouts of 1,000 12 to 24 year-olds in Britain, found that 82pc believe it is important to tackle social issues but only 36pc believe that they have the opportunity to do so.

Examples of projects which may be considered for support include young people campaigning to keep a local library open, raise funds for victims of a natural disaster or volunteer to help the elderly at a local care home.

The campaign is being co-ordinated by the charity Step Up To Serve.

Liverpool Echo editor Ali Machray said: “This is a campaign we are running simultaneously across five Trinity Mirror titles: The Liverpool Echo, Manchester Evening News, Newcastle Evening Chronicle, South Wales Echo and Birmingham Mail.

“We believe that youth volunteering has massive benefits and that by pulling together our titles can make a huge difference across communities.”

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  • June 16, 2016 at 1:52 pm
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    It’s not the Newcastle Evening Chronicle. Just Newcastle Chronicle

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