Two sister dailies have teamed up with Sport Relief to offer £125,000 of cash to scores of community groups across their areas.
The Archant-owned East Anglian Daily Times and Norwich Evening News have joined forces with the high-profile charity to hand out vital grants of up to £1,000 each to deserving local community groups as part of the Sport Relief Community Cash fund.
The campaign, which is part of Comic Relief, launched this week with the Sainsbury’s Sport Relief Games held over the weekend of 21-23 March.
It is the fifth year that the Evening News has been involved with Sport Relief and it has given out grants to more than 200 local good causes in that time.
Managing editor Tim Williams said: “This Sport Relief initiative is fantastic news for the people of Norwich.
“Every day we are working at the heart of Norwich life and our team is always meeting organisations which could benefit hugely from one of these grants.”
Tim will be part of the panel that chooses the recipients of the grants, which will be administered by the Norfolk Community Foundation.
“Sport Relief is a charity which is an inspiration to us all, with an excellent record of identifying and helping those in need across the country. The Norwich Evening News is delighted to be able to help,” he added.
This year, for the first time, small community organisations in the EADT’s circulation area will be able to get their hands on a pot of £75,000 to help people going through tough times.
The grants, which come from the Sport Relief Community Cash fund, will be for sums between £500 and £1,000 and are available through the Suffolk Community Foundation.
EADT editor Terry Hunt said: “We are delighted that Sport Relief has chosen us as partners and we look forward to being able to help dozens of very deserving local groups in the coming months.”
BT Sport presenter Jake Humphrey, who is one of the many celebrities backing Sport Relief, said: “Sport Relief is fantastic because you’re giving and taking at the same time, and there are so few charitable initiatives that can achieve that. That’s the magic about Sport Relief.”