Northcliffe Newspapers has appointed the Audit Bureau of Circulations as its official circulation auditor for both its regional paid-for newspapers and free titles.

The move comes after discussions between the two parties and the first audit will be for July-December 2001.

ABC director of newspapers and consumer magazines Martyn Gates said: “It is great to see a major and respected UK publisher such as Northcliffe utilising the experience of ABC auditors.

“We look forward to working with Northcliffe and the opportunity to add value to their business through the audit process.”

Richard Dodd, Group Director of Circulation at Northcliffe said: “We are delighted to be in partnership with the ABC and having our titles audited by them.

“This provides even better value for money for our advertisers and makes our commercial position as one of the UK’s most respected publishing houses even stronger.”

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