An editor has left a regional publisher to take on a new role in public relations.

Michaela Robinson-Tate, who was editor of Newsquest-owned regional interest magazine Cumbria Life, has taken up a new post with Lancaster-based digital marketing agency SQ Digital.

Michaela, pictured, will work as PR and content manager for the firm, and has been “tasked with promoting SQ Digital and ensuring that its name is synonymous with the best digital marketing services”.

She has previously worked as a journalist on newspapers, BBC radio and magazines in Lancashire and Cumbria. Sarah French has been appointed by Newsquest to replace Michaela at Cumbria Life.

Michaela is joined at SQ by two other new recruits – business development manager Andy Cruxton and content marketing manager Mike Atherton.

SQ managing director Kamal Essa said: “With new client wins and project launches, it has been a great start to the year, and this has allowed us to expand our exceptional team.

“Andy, Michaela and Mike bring with them a wealth of knowledge and experience and represent our commitment to deliver a continuously evolving digital marketing solution to our clients, along with exceptional customer service.

“We aim to be the go-to digital marketing agency for SMEs, and these great appointments will facilitate that goal.”