Media ethics charity MediaWise is backing the ‘Journalism Matters’ campaign launched by the National Union of Journalists.
The campaign was launched at the union’s annual delegate meeting which was told how job cuts and deteriorating working conditions threaten the quality of local and national journalism. The NUJ campaign is designed to engage the public in the debate about journalism standards, similar to the MediaWise Journalism and Public Trust Project.
New research is showing that people actively seek out advertising in local newspapers.
According to independent research published by the Newspaper Society, advertising avoidance is not an issue in the regional press. The wanted ads research offers compelling new evidence that advertising in local newspapers is noticed, relevant, acted upon and, above all, “wanted”, heralding a new direction in the marketing of the medium.
Archant staff will be given another chance to participate in the company’s success by acquiring Archant shares when a new offer under the 2006 Share Incentive Plan (SIP) is launched in early April.
Based on the current share price of £13.25, it is expected that full-time staff who take up their full entitlement will gain shares worth around £490 for an outlay of around £66.
The Shropshire Star has launched an online virtual motorshow where broswers can visit 17 stands from the comfort of their own home.
The feature enables people to pick out a particular manufacturer/dealer and go direct to their stand. There is also the facility to click through to the exhibitor’s own website for more details on both their new and used car stock.
The Norfolk seaside resort of Cromer is a magnet for surfers – as is the office of the North Norfolk News and Eastern Daily Press in the town centre.
The difference is that those flocking to the Archant Norfolk office are not bobbing about in wet suits but surfing on the world wide web instead. The cyber café in the newspaper office is popular with a mixture of local regulars and visitors using its internet facilities to keep in touch with the online world. Do you have a story about the regional press? Ring 0116 227 3122/3121, or e-mail email@example.com