A circulation war is in prospect in a Northamptonshire town with three local newspapers all competing for readers.
The past month has seen the launch of the Corby Extra as a fortnightly publication in the town, together with the decision by Johnston Press to take the Northants Evening Telegraph weekly.
Now a third contender is set to enter the ring in the town in the shape of The Corby Eye, whose founders say they want to focus on ‘good news’ about the town.
The Eye is being launched by friends Kevin Sheen and Joe O’Neill who say they have grown tired of the ‘bad press’ the town sometimes receives.
Kevin quit his job as an events manager at The Chartered Management Institution and Joe O’Neill left his sales job at a recruitment company to concentrate on the monthly free title which has a print run of 4,000 and is funded through advertising.
The pair who have no formal journalism training claim it is the only ‘true’ Corby paper, despite the recent launch of the Corby Extra by Extra Newspapers earlier this month.
Said Kevin: “Joe and I are Corby born and bred and had grown weary of the seemingly endless bad press Corby had been receiving both locally and nationally and decided a true portrait of the town needed to be both painted and printed.
“The Eye, as it is fast becoming known, is by Corby and about Corby and its borough. It is printed in Corby; it promotes Corby; it, hopefully, inspires Corby and, above all, it recognises the good in the people of Corby.
He added: “It contains nothing but good news and positive stories, it acknowledges unsung heroes and endeavours to promote the fantastic, but sometimes unrecognised, good work that the police, the council and all the local charities do in and around the borough.”
Added Kevin: “It is praise indeed to us that other publications have jumped on our ‘good news, community based newspaper’ idea and we welcome anything and everything that promotes Corby.”
The newspaper is also available as an online publication.