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Publisher launches new digital What’s On platform across local news sites

Morgan StevensonA regional publisher has launched a new online What’s On calendar feature across its local newspaper websites.

Newsquest has announced the launch of the digital local events service, which will allow readers to upload an advertisement for their event directly to the site of their choice.

Events can be submitted to the service for free, while “premium” listings are also offered which will feature more prominently and be syndicated across Newsquest’s online network.

Premium listings can be submitted on a one-off basis, while monthly subscription plans are also available and discounted up to 50pc for customers with regular events schedules.

Morgan Stevenson, pictured, director of digital transformation for Newsquest, said: “We are excited to be partnering with Evvnt to power our local events offering for all of Newsquest markets.

“Evvnt replace traditional event calendars with dynamic event marketing automation platform which syndicates events’ content to multiple event listing sites and calendars as a service.

“These exciting features are perfect to support our communities emerge from this pandemic to enjoy safely what’s going on on locally.”