A regional publisher is creating more than 70 new jobs in a bid to give local media “a damn good kick up the backside”.

Archant has announced the recruitment drive, with 12 editorial vacancies among those on offer.

Other posts on offer include media account managers, campaign engineers, creative videographers, PPC specialists and website developers.

The company is currently seeking two live reporters, based in Norwich and Ipswich respectively, and details can be found on HTFP here.

The recruitment drive was announced in a piece by the Eastern Daily Press, which states: “Everyone’s talking about ‘bouncing back better’. At Archant, we’re putting our money where our mouth is.

“We’ve launched a major recruitment drive to find more than 70 of the most talented, curious, creative and forward-thinking people to join us, as we push hard to give local media a damn good kick up the backside.”

Archant chief executive Lorna Willis, pictured, said: “Without a doubt the best thing about working in media is the pace. Things change every day. That’s incredibly liberating.

“I want our people to walk into work each morning with a new idea. The more we innovate, create and obsess about the service, knowledge and expertise we provide to our communities, the stronger we become – and to fuel this, we need even more knock-out talent.”

Lorna, 45, added: “I remember being at a digital tech conference in the States and sharing what we do. How we work hand in glove with organisations like Google to set up digital news brands to re-invigorate local communities. How we produce hours of award-winning podcasts and video. How we’re consistently experimenting with emerging media.

“No-one could believe I worked for a local media company. That’s a massive shame but all of this – and so, so much more – is part of our everyday at Archant.

“I am blessed to work with exceptional talent who receive exceptional training and support. There is simply nothing more exciting than to see smart, ambitious, go-getter talent come into the business and watch them grow.

“Okay, it sounds like a cliché, but I want to meet more people who think differently. Who have fresh ideas and are brave enough to try things out.

“It’s how I climbed the ranks at Archant and I want my people to do the same. I utterly believe everyone should be their true self here and I want us to champion diversity. I won’t lie – it’s hard graft. Sometimes the days are long – but the satisfaction is immense.”