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New toolkit launched to help independent news titles make money

A new resource aimed at helping independent publishers to make money has been launched by the hyperlocal news sector’s trade body.

The Independent Community News Network has launched the ‘Toolkit for Publihsers’, which offers advice on different ways to create revenue.

The resource features information on online advertising, paywalls, launching a print edition, membership schemes, crowdfunding, grant funding, merchandise and the recently developed software Ping!.

It features examples of different financial models used by ICNN members including The Lincolnite, Bedford Independent, Cornwall Reports, NN Journal, South Molton News, Wells Voice, Caerphilly Observer, Peckham Peculiar, Dulwich Diverter, Lewisham Ledger and Salford Star.

ICNN toolkit

ICNN deputy director Matt Abbott said: “This toolkit is an invaluable resource for aspiring community journalists and for journalists who already run their own publications.

“It’s full of practical advice, real-world examples, and in-depth case studies that will help launch the next wave of community news start-ups and strengthen the sector.”

The toolkit can be found online here.