A regional daily spoofed a First World War recruitment poster in a bid to save its patch from further coronavirus restrictions.
The Grimsby Telegraph ran the parody of the 1914 ‘Lord Kitchener Wants You’ poster after public health officials warned Grimsby faces tier-three restrictions once the national lockdown ends.
The splash came after Stephen Pintus, director of health and wellbeing at North East Lincolnshire Council, warned it was “in the hands of the people” in the area to arrest the infection trend and prevent the rules being implemented.
The warning provided a splash for the Telegraph last Thursday, pictured below.
A number of other regional press titles have used the Kitchener poster as inspiration in recent years.
And last year Blackpool daily The Gazette depicted Kitchener in a tangerine and white scarf after covering a drive to get Blackpool Football Club supporters to attend their club’s remaining home matches of the 2018-19 season.