A former reporter has been recruited by two ex-journalists to join their public relations firm.
Carlisle-based agency Intro has appointed Sally Edgar as a marketing manager.
Sally, a former ITV reporter, has more recently worked in a content marketing manager role for Newsquest.
Intro was launched in 2018 by former CN digital strategy manager and Society of Editors president Nick Turner, along with ex-CN colleague Helen Statham.
The company now has nine members of staff and counts the Cumberland Building Society, Lakes College, Stagecoach and Eden District Council among its clients.
Sally said: “I’m very excited to have joined the team at Intro.
“It’s a fantastic agency, full of brilliantly creative and experienced people who are passionate about what they do.
“I’m looking forward to helping lead the team into the next phase; building upon their current success to create innovative campaigns, and get the best possible results for our clients.”
Helen added: “We’re very excited to have Sally joining us to help lead the team.
“Her experience in digital and content marketing will be a big help in getting results for our clients.
“At Intro we have an emphasis on creative ideas – whether that’s attention-grabbing social media campaigns or more wacky ventures such as delivering bunches of flowers to dozens of businesses to promote a course.”