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Former daily business reporter starts own PR company

Martin WilliamsA former regional daily business journalist has launched his own public relations company.

Martin Williams has started Radar PR in Wrexham in a bid to keep businesses in the town and surrounding area “above the radar”.

Martin, pictured, spent 15 years on various North Wales newspapers covering news, sport, before becoming business reporter on the North Wales Daily Post.

More recently, he has served as communications manager at Wrexham Glynwdr University.

Martin told Wrexham.com: “There are many fine PR agencies in this region doing exceptional things, yet I see a gap in the fence, a flicker of light.

“I loved journalism and was sorry to leave, but I transferred my skills and experience to the role of communications manager at Wrexham Glyndwr University.

“I’ve spent most of the last five years using ‘radar’ as a barometer for success. The way many of us do. You want to be above it – our slogan – when there is a story to be told, and below it when the landscape is more challenging. More than anything it’s about being transparent, whatever ‘it’ is.

“People sneer at PR and journalism, but at the end of the day we all want to know what is happening out there in the world, good and bad.”

3 comments

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  • March 29, 2018 at 1:09 pm
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    Jeez you look miserable in that photo and similar on your twitter profile. Nothing like an unfriendly approach to put off potential clients. Good luck though.

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  • April 1, 2018 at 4:55 pm
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    I trustt Martin will be suitably grateful for the sound advice of Dave S, whose easy charm and bonhomie, as displayed in this comment, have made him a legend on these pages.

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  • April 4, 2018 at 5:41 pm
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    So you want to be below the radar when things are difficult, but also transparent?

    And surely you want to be ‘on the radar’ when things are good, not above it.

    Having made the transition from journalist to PR a few years ago, there is a lot more difference between the two than many people think.

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