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Regional daily relaunches with more ‘visually appealing’ look

A regional daily has relaunched with what it claims will be a more “visually appealing” newspaper for readers.

The Gazette, Blackpool, has announced the revamp which brings it into line with other Johnston Press-owned titles.

The newspaper has introduced a new-look index style template across pages two and three, which is found in other JP papers.

There has also been an overhaul of its features pages – including letters, its Tuesday Eve section, Monday’s FYI community supplement and columnists.   Its cover price remains at 80p.

Blackpool relaunch

Deputy editor Andy Sykes said: “The Gazette last enjoyed a revamp in April 2013 when the iconic Blackpool Tower was reintroduced into the masthead and the pages were refreshed.

“Now, more than four years on, we have decided the time is right to breathe fresh life into the pages to make them more visually appealing and refreshing for our loyal readers.

“To coincide with the start of the 2017/18 football season, our sports and news templates have been brought bang up to date and we are so far delighted with how it looks and the response we have received.

“Relaunching in the middle of the school holidays is never normally the best option with staffing levels being tighter than usual, but everyone has worked really hard to make the pages look great with a vibrant mix of hard news, lighter features and strong opinion.”

Blackpool relaunch back