A regional daily is backing a new tourist attraction which will see pig statues scattered across its patch.
A further 20 will be placed across the rest of Gloucestershire.
Artists have been asked to design the statues, based on Gloucestershire Old Spot pigs, but schools and community groups can design their own pig by entering a competition run by the newspaper.
Editor Jenny Eastwood said: “The Citizen and its website Gloucestershire Live are proud to be at the heart of our communities and what better way to showcase this than putting our name to the fabulous Henson Gloucestershire Old Spots trail which combines our rural heritage with the promotion of our great city and county.”
The trail itself is named after Joe Henson MBE, who championed the Old Spot breed at Cotswold Farm Park when it opened in 1971.
His son, Adam, took over the running of the park in 1999 and is a presenter on the BBC’s Countryfile.