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Mail tops web growth charts again in latest Trinity Mirror ABCs

Brum MThe Birmingham Mail has topped Trinity Mirror’s web audience growth charts for the second month in a row, and the fourth time in five months, according to the company’s latest monthly ABC updates.

May’s figures show a 115.1pc increase in daily average unique browsers on the Mail’s website during May, when compared with the corresponding period the previous year.

For the same metric, the Mail also recorded the greatest increase in the number of followers for its official Twitter channel with a 59pc rise.

On Facebook, Southport weekly The Visiter was the most successful in terms of audience growth for the second month in a row.

Average daily unique browsers for each newsbrand are as follows:

Product Daily users MoM% YoY%
Birmingham Mail 444,663 23.9 115.1
Bristol Post 161,320 48.0 N/A
Cambridge News 68,367 20.0 N/A
Chronicle Live (Newcastle) 305,022 18.2 17.9
Coventry Telegraph 98,215 2.8 72.0
Daily Post (Wales) 108,997 5.5 31.0
Derby Telegraph 95,388 6.8 N/A
Gazette Live (Teesside) 126,903 11.4 10.6
Get Reading 49,574 15.9 -6.8
Get Surrey 66,128 4.1 26.9
Grimsby Telegraph 43,610 -0.4 N/A
Huddersfield Daily Examiner 84,535 18.4 51.3
Hull Daily Mail 135,461 -12.5 N/A
Leicester Mercury 93,687 10.6 N/A
Liverpool Echo 652,414 5.1 11.6
Manchester Evening News 1,184,050 50.6 66.3
Nottingham Post 115,834 -1.8 N/A
Plymouth Herald 104,997 15.9 N/A
The Sentinel, Stoke 98,395 10.1 N/A
Trinity Mirror Regional Network 5,020,560 16.2 109.7
Visiter (Southport) 16,485 11.0 53.6
Wales Online 403,019 4.0 40.6

 

Numbers of Facebook likes for each newsbrand are as follows:

Product Likes MoM% YoY%
Birmingham Mail 257,867 -3.3 18.7
Bristol Post 124,883 5.1 N/A
Cambridge News 34,370 6.9 N/A
Chronicle Live (Newcastle) 239,533 3.4 31.7
Coventry Telegraph 47,321 4.4 54.5
Daily Post (Wales) 188,856 1.5 70.5
Derby Telegraph 53,943 3.4 N/A
Grimsby Telegraph 37,768 0.9 N/A
Huddersfield Daily Examiner 89,335 3.3 28.7
Hull Daily Mail 136,500 1.3 N/A
Leicester Mercury 57,645 3.3 N/A
Liverpool Echo 1,186,330 0.9 6.9
Manchester Evening News 1,425,859 4.5 41.5
Nottingham Post 91,397 1.8 N/A
Plymouth Herald 104,034 1.5 N/A
Teesside Evening Gazette 113,921 1.5 19.8
The Sentinel, Stoke 90,730 1.5 N/A
Visiter (Southport) 15,700 3.1 79.5
Wales Online 384,952 2.6 50.1

 

Numbers of Twitter followers for each newsbrand are as follows:

Product Followers MoM% YoY%
Birmingham Mail 235,862 1.1 59.0
Bristol Post 108,346 1.1 N/A
Cambridge News 71,347 1.2 N/A
Chronicle Live (Newcastle) 148,099 1.0 45.5
Coventry Telegraph 70,470 0.9 45.3
Daily Post (Wales) 80,942 1.0 36.0
Derby Telegraph 64,269 0.6 N/A
Grimsby Telegraph 14,815 0.8 N/A
Huddersfield Daily Examiner 51,882 0.8 25.8
Hull Daily Mail 69,065 0.5 N/A
Leicester Mercury 92,032 1.1 N/A
Liverpool Echo 355,763 0.2 25.8
Manchester Evening News 468,469 5.6 42.7
Nottingham Post 122,237 1.2 N/A
Plymouth Herald 50,926 0.9 N/A
Teesside Evening Gazette 67,824 1.1 40.8
The Sentinel, Stoke 64,051 1.1 N/A
Visiter (Southport) 9,132 0.8 13.3
Wales Online 172,619 1.5 50.5

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  • June 19, 2017 at 1:48 pm
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    Has anyone else noted the complete lack of interest and comments , supportive or otherwise,in this post and it’s rather pointless and meaningless figures?

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