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Weekly’s supplement marks 400th anniversary of Bard’s death

A supplement marking the 400th anniversary of William Shakespeare’s death has been produced by a weekly newspaper.

The Stratford-upon-Avon Herald released the 48-page souvenir supplement inside yesterday’s edition of the paper.

Shakespeare is believed to have died on his birthday, 23 April, and the Herald’s supplement intends to act as a guide to commemorations due to be held in the town later this month.

The pullout, pictured below, was sourced, written and designed entirely in-house and will later be on sale for £1, but Herald readers will receive a copy free this week.

Stratford Shakespeare

It includes features about the history of Shakespeare’s houses and the places he frequented as well as a comprehensive guide to all the entertainment and theatrical highlights.

Guides on recreating Tudor recipes and a look at some of the well-known sayings derived from the Bard’s work also feature. as well as a look back at previous commemorations.

The Herald previously ran a supplement in 1964, pictured below, to mark the 400th anniversary of Shakespeare’s birth.

Stratford Shakespeare old

Editor Amanda Chalmers said: “This is a significant year for Stratford’s association with Shakespeare and, with the eyes of the world upon this small Warwickshire market town, it was always clear its local newspaper had its own role to play.

“We had to step up and deliver something special and, after months of planning and a fantastic team effort, we are all justifiably proud of the final product which has also been commercially successful.

“As well as contributing to the celebrations we were also keen to give something back to our loyal readers at what is a huge time of pride in our town.”

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  • April 8, 2016 at 8:02 am

    Always admired the Herald, the last of the few not to sell-out to cheap thrills, clickbait, reader photographs and central hubs. Hope it keeps that way.

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