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Weekly celebrates cycle race with special masthead

A special masthead adorned a weekly newspaper to mark a sporting event passing through its patch.

The Doncaster Free Press has changed its masthead to imitate the logo of the Tour De Yorkshire cycle race, which took place at the weekend.

The stage’s second leg of three concluded in Doncaster on Saturday, and the Free Press’s special edition includes a 24-page supplement on the race.

The Tour de Yorkshire was first staged last year, having been set up after part of the 2014 Tour de France was successfully held in the county.

The special Tour de Yorkshire edition of the Doncaster Free Press, which was released yesterday

Editor Phil Bramley said: “The whole community has really got behind the Tour de Yorkshire. Residents and businesses have been decorating their homes and shops with bunting and yellow bikes – and we wanted to get involved in the festivities too.

“The brilliant redesign of the masthead, which was done by Gary Lentworth in our (Johnston Press) design hub in Sheffield, seemed the perfect way to celebrate the event – and also highlight our special TdY edition which includes a special 24-page supplement on the race.”

Jo Miller, chief executive of Doncaster Council, congratulated Phil and the Free Press on the release of the special edition yesterday, posting on Twitter that they had done the town “proud.”


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