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Wales Online records best web growth for second month in a row

Wales OnlineWales Online’s audience grew by more than 50pc in the year to the end of July, the latest ABC Figures have revealed.

Trinity Mirror’s monthly statistics for online performance show the website, which carries news from newspapers including the South Wales Echo and Western Mail, increased its number of daily average unique browsers to 381,317.

There was an across the board rise for all TM titles for which figures are publishes in the number of daily average UB, with the Liverpool Echo’s 26.8pc increase the next highest over the same period of time.

Wales Online had also posted the highest year-on-year increase between June 2015 and June 2016.

However, the website was one of three to post a month-on-month decrease, along with the websites of the Liverpool Echo and Southport Visiter.

The full figures are as follows:

Product Metric Jul-16 MoM% YoY%
Birmingham Mail Daily unique browsers
11.3 5.3
FB likes 226,158 2.3 91.7
Twitter followers 165,353 5.8 63.5
Chronicle Live (Newcastle) Daily unique browsers 270,350 14.0 16.1
FB likes 192,260 3.4 88.4
Twitter followers 110,517 4.4 52.2
Coventry Telegraph Daily unique browsers 63,820 1.4 5.5
FB likes 32,699 3.4 56.6
Twitter followers 52,529 4.1 52.5
Daily Post (Wales) Daily unique browsers 85,173 4.6 10.5
FB likes 120,393 4.4 136.1
Twitter followers 63,615 3.6 39.6
Get Reading Daily unique browsers 52,452 12.2
Get Surrey Daily unique browsers 53,167 21.6
Huddersfield Daily Examiner Daily unique browsers 59,436 -10.3 12.2
FB likes 72,552 2.5 83.2
Twitter followers 43,430 2.6 35.1
Liverpool Echo Daily unique browsers 652,063 24.3 26.9
FB likes 1,121,137 0.6 14.9
Twitter followers 295,779 2.4 32.9
Manchester Evening News Daily unique browsers 822,663 10.0 17.2
FB likes 1,081,324 4.0 57.0
Twitter followers 351,677 3.5 42.4
Teesside Evening Gazette Daily unique browsers 115,695 9.1 16.5
FB likes 97,438 1.3 46.0
Twitter followers 52,142 4.3 43.4
TM Regional Network Daily unique browsers 3,941,607 59.5 70.7
Visiter (Southport) Daily unique browsers 9,644 6.3 181.7
FB likes 8,279 1.3 22.0
Twitter followers 10,632 -26.0 14.2
Wales Online Daily unique browsers 381,317 -2.8 55.6
FB likes 291,639 8.1 140.3
Twitter followers 125,903 5.1 64.9


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  • August 18, 2016 at 1:23 pm

    Love the sound of that revenue avalanche thundering into TM’s coffers. Employees responsible for this remarkable success will be planning what to do with their well-deserved bonuses and pay rises, and more secure, long-term jobs will be created to ensure commercial momentum is maintained. All’s for the best in the best of all online worlds.

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  • August 18, 2016 at 1:52 pm

    And yet my friend got laid off, what’s it all aboot?

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  • August 18, 2016 at 2:29 pm

    It’s all about smoke and mirrors, Jeff, that’s what it’s all about. Sorry about your friend, but I’m afraid more web-hits does not mean more jobs.

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  • August 18, 2016 at 3:24 pm

    echo: I do hope you’re not off-message with these sarky comments about web-hits and jobs. Our job is to chase them and, obviously, the more there are the more the business benefits financially, so the more people you need to accelerate the cash cyclotron. It’s not rocket science, echo. I mean what other use would hits have in a business if not to generate money?

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  • August 18, 2016 at 8:10 pm

    So, let’s look at what this means.

    Nothing. Sweet FA. Nada. Diddly Squat.

    Anybody who thinks these figures represent anything other than an excuse for a backslapping frenzy for the clueless suits running the industry are mistaken.

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  • August 19, 2016 at 9:43 am

    And still the smoke and mirrors go on in a desperate attempt by the commercial suits, with lemming like support of the few remaining editors in the industry to try to deflect how bad ad revenues are,how poor copy sales are and how nothing of note is being made by online paid for advertising.
    As long as they say it time and again those who don’t understand finances and running a business will jump up and down in excitement.

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  • August 19, 2016 at 12:10 pm

    Maybe we should all stop commenting on this kind of meaningless drivel put out by desk pilots looking to justify their non productive roles.
    Time the focus turned to the key issues of growing reader numbers, attracting paying businesses to us via advertising and managing costs, overheads and profitability via rewarding the key staff accordingly whilst-off loading the hundreds of managers who serve no purpose other than to get through their day unnoticed.

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