A regional daily’s social media channels scored the biggest year-on-year increase for the second consecutive month in the latest Trinity Mirror ABC Figures.
Newcastle’s Chronicle Live brand topped the tables for rises on both Facebook and Twitter, following a 165pc increase in Facebook ‘likes’ between April 2015 and April 2016.
A 109.8pc rise on Twitter over the same period of time left The Chronicle with 136,968 ‘followers’ overall.
Last month, Chronicle Live topped the same charts for growth between March 2015 and March 2016.
The North Wales Daily Post scored the highest increase in daily average unique browsers on its website between April 2015 and April 2016 at 55.6pc.
All of Trinity Mirror regional daily websites experienced a year-on-year increase for the same metric, but most also had a month-on-month decrease during April.
In ABC’s latest national newspaper figures, the i posted a 5.3pc month-on-month sales boost during April following its acquisition by Johnston Press and the closure of former stablemate The Independent. It is now selling an average 284,434 copies a day.
The following table shows Trinity Mirror’s web figures for April in full:
|Website||Daily Average UB||M-o-M change (pc)||Y-o-Y change (pc)|
|Daily Post (Wales)||84,590||1.7||55.6|
|Huddersfield Daily Examiner||52,978||-15.6||15.5|
|Manchester Evening News||626,389||-5.2||25.8|
|Teesside Evening Gazette||107,086||-12.3||33.9|
The following table shows the Facebook figures for April in full:
|Brand||Facebook ‘likes’||M-o-M change (pc)||Y-oY change (pc)|
|Daily Post (Wales)||104,936||2.4||133.2|
|Huddersfield Daily Examiner||67,770||1.6||91.7|
|Manchester Evening News||970,660||2.3||70.1|
|Teesside Evening Gazette||93,203||1.4||55.9|
The following table shows the Twitter figures for February in full:
|Brand||Twitter ‘followers’||M-o-M change (pc)||Y-o-y change (pc)|
|Daily Post (Wales)||57,959||2.7||37.5|
|Huddersfield Daily Examiner||40,349||2.4||35.4|
|Manchester Evening News||318,717||2.8||41.4|
|Teesside Evening Gazette||46,585||2.7||40.0|