Chris Barry has joined the Influential agency as PR director of its Manchester office, having spent the past seven years as managing editor of TheBusinessDesk.com in the North West, Yorkshire and Midlands.
Prior to that, Chris spent a decade as business editor of the Manchester Evening News.
He began his working life at the Press Association, where he spent two years, having graduated from the University of Warwick with a degree in English and American Literature.
Said Chris: “After more than 20 years in journalism, it was a really big decision to move. I know I have found the right ‘home’ at Influential – I think its vision for growth, the calibre of its people, quality of clients and the fantastic results it delivers, set the agency apart.
“I’m very excited about this new chapter in my career.”
His brief at Influential will be focused on business to business PR campaigns.
Sara Wilde-McKeown, Influential managing director, said: “Chris is one of the most respected business journalists in the North of England whose market insight and work ethic are known to all who have encountered him.
“He is a genuine character with a tough but fair modus operandi. These qualities, along with his professional integrity have over many years earnt him in the position of being a trusted figure with civic and business leaders, able to secure exclusive after exclusive. He is deeply rooted in the business community, a son of Manchester and someone who can help us grow Influential.”
Chris will take up the new role in March.