Sir Ray Tindle is to continue his rollout of new weekly papers in London next week – after claiming his stabled of 38 titles in the capital are approaching 1m readers.
The veteran newspaper entrepreneur launched the London Weekly News in November as a free title covering the centre of London and aimed partially at the city’s 5m tourists.
At the same time he also revived three defunct titles – the Westminster and Pimlico News, Kensington News and Chelsea News – as pullouts inside the Weekly News and as self-contained editions within their own areas.
On Monday the rollout of historic brands will continue with the relaunch of the Fulham Chronicle, first established in 1883.
In a news release announcing the latest launch, Sir Ray claimed the total readership of the London Weekly News Group – which incorporates all 38 titles in London and Essex – is now “approaching 1m.”
The initiative is being overseen by Karen Sheppard, managing director of the South London Press whose staff have produced the content for the new titles, and Philip Evans, who runs a series of Tindle-owned weeklies in the West Country.
Sir Ray said: “I firmly believe in local weeklies. We have 200 years of history behind us and 200 years of great future ahead”.
Tindle managing director Wendy Craig added: “The planning for these moves was completed six months ago and the object of this exercise is to prepare our weeklies for the years to come.”
The company has appointed Mediaforce to handle avertising for the Weekly News and its associated titles.
Its chairman and CEO Malcolm Denmark said: “We are absolutely delighted to have been appointed by Tindle Newspapers to represent their South East businesses.
“With the Tindle portfolio of strong weekly brands this further strengthens our sales representation in the region and opens up many revenue opportunities as a result not the least it gives us coverage that is second to none of the London and Greater London market.”