Sales of a regional Sunday newspaper launched a year ago appear to have stabilised despite a 12,5000 drop in circulation since the launch issue.
Liverpool’s Sunday Echo began life with print sales of 33,266, but the latest ABC figures for Trinity Mirror dailies revealed it has now slumped to 20,736.
The Sunday Echo’s circulation dropped by 11,000 in its first five months but, aside from a spike of more than 25,000 sales in July, its figures have generally remained between 20,000 and 22,000.
All of the publisher’s other regional daily titles have also seen decline between January 2014 and January 2015.
The month-on-month statistics showed increases in circulation for the Manchester Evening News (1.6pc), Newcastle title The Journal (1.3pc) and the Western Mail (3.3pc).
The Daily Post’s readership remained unchanged, while there were declines in circulation between December and January for the other TM titles.
The latest full year-on-year figures for print editions are as follows:
|Cardiff – South Wales Echo||20,219||23,876||-15.3%|
|Daily Post (Wales)||25,426||27,021||-5.9%|
|Huddersfield Daily Examiner||14,640||16,411||-10.8%|
|Liverpool Sunday Echo||20,568||33,266||-38.2%|
|Manchester Evening News||67,280||69,772||-3.6%|
|Newcastle-Upon-Tyne Sunday Sun||30,451||34,970||-12.9%|
|Teesside – The Gazette||26,251||29,866||-12.1%|
|Wales – The Western Mail||19,910||23,202||-14.2%|
|Wales on Sunday||15,175||18,409||-17.6%|
The latest full month-on-month figures for the print editions are as follows:
|Cardiff – South Wales Echo||20,219||20,433||-1.0%|
|Daily Post (Wales)||25,426||25,422||0.0%|
|Huddersfield Daily Examiner||14,640||14,801||-1.1%|
|Liverpool Sunday Echo||20,568||20,736||-0.8%|
|Manchester Evening News||67,280||66,193||1.6%|
|Newcastle-Upon-Tyne Sunday Sun||30,451||30,725||-0.9%|
|Teesside – The Gazette||26,251||26,809||-2.1%|
|Wales – The Western Mail||19,910||19,283||3.3%|
|Wales on Sunday||15,175||16,238||-6.5%|