Regional newspaper and magazine publisher Archant has announced a wide-ranging restructure of its operations in a bid to more “customer-centric.”
The group’s four daily titles in East Anglia along with its London newspapers and all its operations in Kent are to form part of a new trading division, to be headed by the current Archant Lifestyle managing director, Miller Hogg.
The other main trading division will be headed by the current Archant London MD Will Hattam and will comprise most of the group’s county magazines, its London magazines, consumer and specialist magazines, the weddings’ business and its newspapers in the South West.
Johnny Hustler, whose role as MD of Archant Anglia division disappears in the restructure, will head another new business unit, Archant Marketing Services, which will include the group’s client publishing business, Archant Dialogue.
The changes, which will take effect on 1 January, were announced by group chief executive Adrian Jeakings in a letter to staff today.
He said: “We have made great progress this year in turning around the financial results of Archant. We have a clear vision, we have remarkable creativity and we produce fantastic products.
“Our challenges however continue: even with the great work that we’ve all done this year, and the progress that we’ve made, our revenues are still lower than last year.
“To change this is going to require us to act differently and, in particular, execute change better. To do this we need to change our structure and my leadership team.
Added Adrian: “We will move from three trading divisions to two which will build on the obvious success of the market-facing divisions that we created in 2011.
“I am confident that there is a significant opportunity to grow our business through offering a broader range of services to our clients in the communities we serve.
The restructure will also bring together all of the group’s digital development and product management under a single digital organisation.
However responsibility for local digital sales and content creation in each market will remain in the appropriate trading division.