The long-awaited rollout of local TV services in towns and cities in the UK will get under way tomorrow.
Estuary TV is set to launch in Grimsby and is the first of 19 local TV stations due to go on air over the next year.
The channel, which will be broadcast from three TV studios at the Grimsby Institute and University Centre Grimsby, will be available on channel 8 of the Freeview electronic programme guide.
It was given a pre-launch boost when government minister Ed Vaizey, government minister for culture, communications and creative industries, visited the Grimsby station last week to see the new policy on local TV in action.
Lia Nici, executive producer of Estuary, said: “Often we don’t realise how innovative we are in Grimsby and actually we’re ahead of the game.
“We are the first local Freeview channel to launch and that is a huge accolade for the creative industries in our region.”
The launch is taking place in the University Centre Grimsby and will see invited guests and VIPs amongst the first to see some of the new programmes that will be broadcast throughout Northern Lincolnshire and East Yorkshire.
Programmes currently being planned for the launch include regular news bulletins, a sports discussion programme ‘On the Bench’, a Friday night talk show ‘That Friday Show’, a cookery programme ‘The Lincolnshire Kitchen‘ and other documentaries and entertainment programmes.
“The key to the work we do is training. People come from all over the globe to train here because they can’t get this type of training anywhere else and we will be working with over 200 students every year in the production of our programmes,” added Lia.