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Digital editors to discuss tailoring online content

Digital editors will debate the best ways newspaper websites can tailor content for their online audiences at a meeting next month.

Alison Gow, editor of the North Wales Daily Post, will be among the speakers at the Digital Editors’ Network to be hosted in London by News UK.

The 15 October event will focus on what makes ‘Smart Content’ and will also inlude speakers from the Guardian, the Times, data analytics firm Chartbeat and US business website Quartz.

Other speakers include Mary Beth Christie, online product management director at Financial Times, and Tom Whitwell, head of digital for The Times and The Sunday Times.

Francois Nel, co-founder of DEN and director of the Journalism Leaders Programme at the University of Central Lancashire, said: “I see Smart Content as social, measurable and audience-focussed, rewarding for all involved and timely and we’ve got a great line-up of speaker to explore what that means help share the best practice.”

The DEN event has been organised with the help of Lucia Adams, deputy head of digital for The Times and The Sunday Times, and Nick Turner, head of digital for the Cumbria-based CN Group.

“Traditionally we have had our DEN meetings in the North West at UCLAN or other venues so we hope our usual attendees will join us for this special vent on the 13th floor of News UK’s offices near Tower Bridge to enjoy great views over the Thames and a fresh perspective on digital media,” Nick told HTFP.

The Digital Editors’ Network programme will run from 2pm to 6pm on the 13th Floor of NewsUK’s offices near Tower Bridge followed by a networking reception that will follow until 7:30pm.

To register for a place click here.