AddThis SmartLayers

Regional daily launches job contest for readers

A regional daily has launched a new competition which will see readers battle it out to win a job with a local firm.

The Shropshire Star has joined forces with car dealership Furrows for its Just the Job contest, which will result in the company taking on a new group e-media specialist at its Telford headquarters.

Under the contest, people will send their applications for the role to the newspaper and a judging panel will then shortlist a group of semi-finalists, who will then be filmed by the title saying why they should be given the job.

Once the three finalists are chosen, the decision on who is given the job will be split between the judges, visitors to the Star’s website who can view the videos online and by audience members at the Shropshire Business Awards on 3 June – where the successful applicant will be announced.

Shropshire Star assistant editor Carl Jones said: “For the past four years, we have been working with the business community on an annual initiative called Star Idea, giving budding inventors the chance to win cash to help get their ideas off the ground.

“This year, given the state of the economy, we thought it would be more appropriate to help get one of our readers on the employment ladder instead, and are delighted that a former Shropshire Business Award winner has stepped forward to partner with us.

“As far as I am aware, we are the first regional newspaper to run such a scheme.”

Business editor Thom Kennedy added: “It’s a unique opportunity, and we anticipate seeing a really high calibre of entry.

“Just The Job presents a great opportunity for applicants to land a fantastic, up-and-coming role with a respected firm, and to show what they are made of in front of the cream of Shropshire’s business community at the awards night.”

4 comments

You can follow all replies to this entry through the comments feed.
  • May 9, 2011 at 12:15 pm
    Permalink

    It’s coming to something when applicants have to jump through these kind of hoops just to get a job. Finding a job is not a game or entertainment and it shouldn’t be treated as such. This kind of approach does a huge disservice to perfectly capable would-be employees. Shropshire Star please note – The Apprentice and X Factor are not REAL LIFE.

    Report this comment

    Like this comment(0)
  • May 9, 2011 at 1:24 pm
    Permalink

    Agreed. This is in the worst possible taste. Maybe the Star would like to have some other competitions, such as “Win a Kidney” where some transplant patients can get readers to vote for the most deserving recipient…..

    Report this comment

    Like this comment(0)
  • May 9, 2011 at 1:53 pm
    Permalink

    Agree with hal the gal, there is a whiff of humiliation hanging over this process – especially for the ones who fail to get the job and perhaps embarrass themselves in some way. People are desperate for work. For the Shropshire Star – a fine newspaper in other respects – to try to cash in on that desperation is a tad shabby.

    Report this comment

    Like this comment(0)