Calls about UFOs and a reporter’s plans to dress up as a giant seagull were among the tweets made by a weekly newspaper in a bid to interact with readers.
And the paper gained new followers on the social networking site as journalists gave local people an insight into life at the Johnston Press title.
The paper decided to interact with local people via the Twitter name @HastingsObs to boost traffic to its new-look website, which was launched last week.
Chief reporter Richard Morris said: “I tweeted almost everything I did – including taken calls about UFOs, planning an interview with cockney gangster Dave Courtney and sorting out dressing up as a giant seagull to be mascot at the local football club.
“In fact, it is only when reading back the tweets and reader replies you realise what a varied and, it is fair to say, random job we have.
“The main reason behind it was to increase traffic to our new website but it is also a good way of presenting a public face to our readers.
“These days we only have three reporters covering a town of nearly 90,000 people so it is next to impossible to get out and meet as many people face to face as we would like.
“It is not ideal, but at least it allows us to interact. The web community is also far more ready and willing to engage with the paper than our normal readers, so doing little things like this help improve our name in the town.”
And he said the paper’s Twitter experiment may be repeated at some point in the future.