A regional daily newspaper is aiming to cut the number of unemployed young people on its patch with the launch of an ambitious campaign to find 100 apprenticeships in 100 days.

The Bristol Evening Post wants to help 100 young people into work with the project, being run with the support of the City of Bristol College and the National Apprenticeship Service.

And the newspaper hopes its campaign will bring together companies across the region with young people, so their futures can be improved.

The campaign has already won the backing of Lord Alan Sugar and an event was held this week to give businesses information about how they can benefit by taking on apprentices.

Editor Mike Norton said: “We think it is really important to help young people into apprenticeships because the skills they learn will last them a working lifetime.

“We have already contacted local companies and there has been a lot of interest in our scheme.”

From Friday, the Evening Post will carry a story six days a week about a different apprenticeship.

These will range from trade apprenticeships for electricians, plumbers, builders and carpenters to those in engineering, in retail or in business administration.

Hundreds of people attended the paper’s launch event in the city, including two apprentices who spoke about their experiences.

And every job which is featured in the Evening Post and its website will carry a link about the scheme for those who want further information.

Comments

Compo (18/06/2010 08:14:55)
Great Initiative from Iron Mike. How about a few in printing? Oh sorry I forgot the Post is printed in Didcot.

JuliaCopp (18/06/2010 08:23:34)
What a shame Mike can’t find jobs for his own redundant staff….

Glazed (18/06/2010 09:39:06)
Yes, the Manchester Evening News was advertising for trainee reporters as well two weeks ago. They could have saved themselves the hassle by not dumping their staff in the first place.

Sly dig (21/06/2010 09:56:03)
But trainee’s cost a lot less than fully qualified reporters, and still have enthusiasm, which will be slowly squeezed out of them by poor management and even poorer wages, before ultimately joining a PR agency to write the press releases they used to re-write and put their byline on.