by holdthefrontpage staff
ManchesterOnline has unveiled a fresh new look.
The Guardian Media Group-owned website, which includes news and sport from the Manchester Evening News, has been given its biggest revamp since launching in 1997, with a new logo and colour schemes.
Its partnership with the Manchester Evening News has also been given more prominence, with clearer branding of the MEN logo.
The site's navigation has also been re-engineered, to offer even faster access to more than 25 channels of news, sport, travel, shopping, entertainment, jobs and classifieds.
And the content has been given an overhaul, with two new sections introduced including property guide Homesearch, and a food and drink section featuring a guide to some of Manchester's top dining experiences.
The makeover follows feedback from ManchesterOnline users, whose viewing habits were monitored to discover their likes and dislikes.
Changes have been made accordingly, such as making the jobs section - one of the most popular areas of the site - more prominent.
Debbie Phillips, managing director of ManchesterOnline said: "With a well-established site, attracting over 2m unique users and delivering 8m page impressions per month, changing the look and feel is a big responsibility.
"However, the breadth of content keeps on growing, so we have to continually look at new ways of making sure access is quick and simple.
"Manchester is a stylish and exuberant place, and we want to reflect that spirit in the city's number one web portal."
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