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Local press 'failures' prompt new website launch

A new hyperlocal news site is to be launched for a North-West city because of what its publishers are calling the "failures of local journalism".

Called 'Inside the M60', it is the work of freelance journalists Nigel Barlow and Louise Bolotin and will cover news stories and events from Manchester and the surrounding area.

Nigel spent 20 years as an accountant before deciding upon a career change while Louise is a former editor of The Public Ledger and has contributed to a wide variety of publications including the Guardian and women's magazines.

The move follows the decision of publisher MEN Media last year to centralise its editorial operations in central Manchester.

Nigel told HTFP: "It isn't just going to be blog and we are looking at other platforms beside digital, but initially it will be on a hosted WordPress site.

"We aim to launch in time to cover the local and national elections in Manchester. It will use a range of income generation streams of which advertising will be one."

A Twitter feed is already active and Nigel has also posted a manifesto for the new site on his blog in which he says he and Louise have been working on the project for several months.

"Inside the M60 will be.....giving a voice to the opinions of the disenfranchised community," he wrote.

"Inside the M60 will fill a niche created by the failures of local journalism, taking advantage of the low entry and running costs of the today's media platforms and fully utilising the tools of modern journalism.

"It will address the issues of concern to the general population of the city, scrutinising the policies of local government and other public and private bodies within the city but also unafraid to tackle even the smallest issues that affect the population of Greater Manchester.

"As a result of cost-cutting measures, local papers have by nature become more insular, relying more and more on 'churnalism' and breaking that crucial relationship with their readership and their customers, the advertisers.

"There are, therefore, opportunities for niche journalism projects with a small cost base that take advantage of the low cost of entry and can act as the voice for these communities."

Last year MEN Media, parent company to the Manchester Evening News and around 20 sister weeklies covering Greater Manchester, centralised editorial functions in its Manchester city centre office.

And in January a quintet of former MEN Media colleagues announced they had teamed up to launch a series of free monthly titles on their former patches in Greater Manchester.


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Confounded (08/03/2010 08:56)
By definition, surely a hyperlocal site covers a small area? This site sounds like it covers the whole of Greater Manchester, which isn't niche at all. How will two people connect to many communities across several newspaper areas more effectively than the existing newspapers which have several reporters? It also seems a bit arrogant for someone to go around accusing journalists of churnalism, a term which means little and tends to be used by people who have spent more time discussing journalism than practising it. It's sad that Nigel has chosen to be negative about existing media, rather than just concentrate on what he intends his site to be. It's easy to throw stones when you're not aware of all the facts


Nigel Barlow (08/03/2010 10:14)
Well confounded, Maybe you should read the full post at my blog which lays out more on what we intend to do. The reason that we are setting this site up is that there are gaps in the local media,and I am afraid that, at least in my opinion, the current media in Manchester simply does not connect to the community. Let me put you straight on a couple of things.We are not intending on day 1 to be covering the whole of Manchester.As you quite rightly point out,it would stretch the resources for two journalists.Instead the scheme will be rolled out across individual areas,initially covering the wards of Manchester City council. Secondly hyperlocal can mean what you like.It is not necessarily geographic in its outlook but can be niche orientated such as focusing on community issues. As for being negative about existing local media,well that's my opinion.Local media has been caught out by changing economic and technological circumstances to the point that its business model,ie heavy overheads and borrowings no longer supports the community that it was built around.


Golam Murtaza (08/03/2010 11:00)
Best of luck Nigel. If your own project and other similar outfits prove successful I'll be only too happy to jump ship and try to join you guys (if you'll have me). And I'll cheerfully give Newsquest's execs the middle finger as I do so!


Onlooker (08/03/2010 14:51)
Bit pompous - someone who spent 20 years in accountancy now trying to lecture journalists on how to do their jobs. Maybe my window cleaner will launch a hyperlocal website next.


Cliff (08/03/2010 15:14)
It might be your opinion, but it's an arrogant one. People last week were jumping up and down at what the Hull Daily Mail did to a hyperlocal site, and I dare say you were too, yet you think it's acceptable to deride the hard work of lots of journalists working in difficult circumstances. Sure, everyone has opinions, but given that you are also being negative about the MEN on the Guardian's blog today, perhaps you should explain why you have an axe to grind?


Nigel Barlow (08/03/2010 16:46)
Cliff, Thank you for comment. Firstly nowhere have I been critical or derided the hard working journalists. My comments on the Guardian blog are merely concerning the issue of allowing the ordinary non accredited citizen to cover a council meeting. I would argue that the MEN's decison to suddenly cover council meetings stems at least in part from the competition from citizen media. I have no axe to grind as you say with any local media other than as I said in the previous comment that its business model is no longer relevent in these changing media and economic times. Hence the multitude of low cost enterprises setting up around the country covering local and niche markets. For your information I was not one of the people jumping up against the Hull Daily Mail last week but if you would like my opinion on it then yes it was wrong of them. Why does local journalism fear the rise of the independent? Finally in reply to Onlooker why shouldnt your window cleaner launch a hyperlocal site? is that so much of a problem to you?


Paul Gallagher (09/03/2010 16:57)
Nigel, the MEN hasn't 'suddenly' started covering council meetings - it's been covering council meetings for the last 142 years.


Eyepatch (10/03/2010 12:52)
Accountants have ruined journalism with their cost cutting and their penny pinching and it is those cutbacks which are to blame for the demise of the local press in some areas. Now we have an accountant wanting to be a journalist - the mind boggles.


Ken (10/03/2010 13:11)
The biggest failing a journalist can make is to get their facts wrong. In that sense, Nigel seems to have fallen at the first hurdle.


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