by holdthefrontpage staff
Journalists at a North London weekly are protesting over plans to turn a 137-year-old paid-for title into what they term "a supermarket freesheet."
Tindle Newspapers have decided to switch the Enfield Gazette to free publication after its paid-for circulation slumped to around 1,000.
But company bosses have denied suggestions that the move - which involves one potential redundancy - represents a vote of no confidence in the industry.
Tindle managing director Brian Doel said that the action was designed to safeguard the future of a title which had been run down by its previous owners.
The move has sparked particular controversy among staff because it came the week after proprietor Sir Ray Tindle gave a bullish assessment of the state of the industry.
Announcing the purchase of three titles in Essex to their staff he said: "All our weeklies are in fine fettle. You are joining a strong and flourishing weekly newspaper company."
But one Enfield journalist told HoldtheFrontPage: "We're all a bit shell shocked as Sir Ray has said he is a champion of local news and newspapers."
"The Gazette is going to be turned into a supermarket free sheet, with no sports section, no arts section and only one or two news pages aimed at shoppers. The intention is to fill it with advertising coupons," he added.
Now the National Union of Journalists' chapel at the paper is to ballot its members on strike action after staff were told one of them would be losing their job in four weeks' time.
A spokesperson said: "The atmosphere in the office is awful. Everyone is actively looking for work elsewhere and it's a real shame as we have the most experienced team of reporters that we have had in years and as there are not many reporting jobs out there at the moment, it could well force someone out of the profession.
"We will be balloting for strike action to save the paper because it is a part of the borough's heritage. When the papers were bought by Sir Ray Tindle last year, we were told that he he had ties with our area and supported local newspapers - he bought three more titles in Essex last week - and this news took us completely by surprise.
"We've asked all our contacts to write to him in the hope that we can reverse the decision and it has got a lot of people's backs up already."
Speaking to HoldtheFrontPage, Brian Doel accepted that there would be one redundancy but defended the plan.
"What we're doing is ensuring the viability of the paper. We don't want to see papers die," he said.
"We are trying to keep the loss of staff down to one reporter and we are seeking a voluntary redundancy from the eight staff," he added.
"The NUJ is kicking up a bit of a fuss. We're not actually threatrening any compulsory redundancies at this stage."