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UCFB

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UCFB is a world first in higher education, delivering university degrees in the football, sport and events industries, taught inside the iconic Wembley Stadium, London and the state-of-the-art Etihad Stadium, Manchester.

Our courses

NCTJ Diploma in Journalism (Fast Track)
Location: UCFB Wembley, London
Start date: September 2016

The NCTJ qualification has launched the careers of world class reporters and is nationally recognised as the kite mark of quality by employers. UCFB has recruited NCTJ board director and trustee Roz McKenzie to lead the 20-week course.

At UCFB, students will be trained to report for a range of digital, print, video and broadcast platforms by experienced senior journalists who are also NCTJ lecturers.

UCFB has a unique offer of specialist NCTJ options to choose from including Sports Journalism, Production Journalism and Broadcast Journalism, alongside the NCTJ’s core modules including Shorthand and Media Law.

Taught within the inspirational surroundings of Wembley Stadium, the course will have a strong focus on digital and social media with all students expected to master using their mobile phones to film and edit news reports.

NCTJ students are expected to secure short term work placements. There will be visits to the Greater London Authority, magistrates and crown courts, Sky News plus a variety of guest speakers who work in newsrooms or have daily contact with journalists.

Students must pass seven modules graded A-C, including attaining 100wpm shorthand to attain the NCTJ Gold Standard certificate.

All students will take the following modules: Shorthand; Essential Media Law and Regulation; Court Reporting; Essential Public Affairs; Reporting; E-portfolio

Candidates will choose one other option from the following: Sports Journalism; Production Journalism; Broadcast Journalism (double module)

For more information on the NCTJ course at UCFB Wembley, click here.

 

BA (Hons) Multi-Media Sports Journalism

Locations: UCFB Wembley, London, and UCFB Etihad Campus, Manchester

The Multi-Media Sports Journalism degree at UCFB is designed to equip students with a range of sports journalism and broadcast media skills to maximise their employability upon graduation.

The media landscape has changed almost beyond recognition in recent years following a digital revolution which has paved the way for a 24-hour rolling news agenda. In that time, sports journalism has also developed to become the fastest growing sector in UK media.

Traditional print and broadcast sports journalism, while still powerful communications platforms, are being forced to adapt and change in order to survive in a new and rapidly-developing media environment. As a result, sports journalists are now expected to develop a range of digital and social media skills which enable them to tell a story across a number of platforms in order to reach a wider, often global, audience.

This degree aims to provide students with all the necessary skills and theoretical understanding to succeed in this new media age.

Graduates of the BA (Hons) Multi-Media Sports Journalism degree will be awarded degrees by our esteemed academic partner institution, The University of Northampton.

Modules

First year:

Principles of Sports Journalism; History of Sporting Venues & Events; Media Law & Public Affairs; Social & Digital Sports Media

Second year:

Practising Sports Journalism; Broadcast Journalism; Research Methods; Television Production

Third year:

Careers in Sports Journalism; Journalism Practical Project; Law & Ethics; Contemporary Issues in Sports Media; Dissertation

For more information on the BA (Hons) Multi-Media Sports Journalism click here.

 

BA (Hons) Football Business & Media

Locations: UCFB Wembley, London, and UCFB Etihad Campus, Manchester

Sports media is a multi-faceted environment and this degree provides UCFB students with a contextual insight into how public relations and journalism relate to the business of football and the wider sports industry.

The media pathways explore the many facets of media communications and develop the students understanding of the interconnected relationship between industry stakeholders. You will also gain an understanding of football business and media by introducing international football business models and management concepts, business planning, contemporary issues and public relations events strategy. There will be opportunities to develop your practical application of how football brands communicate to their audiences through PR related activity.

In this century, the mutual dependence of football business and the media has become central to understanding either industry. The back pages of newspapers have given way to special supplements and coverage throughout the papers. Before fans and readers see any of this commentary they have often seen or heard live coverage of games, wherever they are in the world.

Industry stakeholders are ever more conscious of image rights and of controlling the flow of content to external media. UCFB brings senior figures from Sky, BBC, ITV, talkSPORT and governing bodies to work with our students and provide them with important insights to how the media really works.

Graduates of the BA (Hons) Football Business & Media degree will be awarded degrees by our esteemed academic partner institution, Bucks New University.

Modules

First year:

Understanding Football Business; The Role of Marketing in Business; Understanding Football Fans & Customers; Introduction to Football Media

Second year:

Intermediate International Football Business Management; Football and Entrepreneurship; Football Business & Finance; Contemporary Issues in Football Business; Media Relations for PR & Events

Third year:

Public Relations Strategy; Strategic Management; Research Project

Candidates will choose one other option from the following:

Global Marketing Management; Advanced International Football Business Management; Football Law; Football Policy & Ethics

For more information on the BA (Hons) Football Business and Media click here.

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