A bi-monthly hyperlocal freesheet is set to launch in London after a successful crowdfunding campaign raised almost £10,000.
The Dulwich Diverter will be released every other month, with promises of “high quality” editorial and “no generic content.”
The Diverter is the brainchild of freelance journalist Kate White and Mark McGinlay, who works in book publishing.
The pair set up another hyperlocal newspaper in nearby Peckham, called the Peckham Peculiar, in January 2014.
They have pledged the Diverter, pictured above, will feature stories on interesting local people and places, with a strong emphasis on photography and design.
The paper will have a news section and there will also be daily news updates on our blog and social media channels.
A Dulwich-themed crossword will also appear, as well as an allotment column by Independent on Sunday columnist and local resident Jane Merrick.
Said Kate: “The first issue of The Peckham Peculiar was published just over two years ago following a successful crowdfunding campaign.
“Now that it is really well established in the area, we felt the time was right to launch a second newspaper. Dulwich seemed like the natural next step as we used to live in the area and know it well.
“We launched the Kickstarter campaign in January this year and hit our fundraising target of £5,000 in just under five days. We’ve now raised almost £10,000 from 140 backers and the campaign has one more week to go.
“The fact that so many people from the community have given us their support is really encouraging – it shows that a local newspaper is something people really value and want.”