AddThis SmartLayers

Weekly expands reach with relaunch of edition

A weekly newspaper is expanding into two new towns as it relaunches one of its editions.

The Chester Chronicle is launching a new County edition of the title today, replacing the previous Country edition and extending its reach into Northwich and Winsford, which were not previously covered by the paper.

The new-look edition will have an increased coverage of village issues and rural matters and will also include The Guide lifestyle supplement, four pages of business news and eight pages of sports news.

A letter to readers from editor Michael Green about the changes said the three editions of the Chronicle, along with sister title the Ellesmere Port Pioneer, would now cover the whole of the Cheshire West and Cheshire Council area.

 

He wrote: “We are relaunching the former Country edition of your newspaper, having listened to the feedback we have been receiving from you, our readers and advertisers, over the past few months.

“We plan to expand the kind of in-depth coverage of village issues and rural matters which have always been a feature of our Country edition in areas such as Tarporley, Tarvin, Kelsall, Tattenhall and Malpas.

“But we will also now be providing coverage of the Mid-Cheshire towns of Northwich and Winsford.

“This now means the combined Chester Chronicle editions of City, County and Frodsham & Helsby – along with our sister title the Ellesmere Port Pioneer – will provide unrivalled coverage of the whole Cheshire West and Chester local authority area.

“The main County edition reporters will be Carmella De Lucia – who has been covering the rural community for The Chronicle for almost three years – and Frances Barrett, a newcomer to the team.”

The expansion of the edition’s patch has seen supplies of the paper increased and new outlets identified to sell the Trinity Mirror title.