Sales figures for Trinity Mirror’s stable of regional dailies continued to fall last month according to the latest update by the ABC.
The company decided earlier this year to join the national titles in publishing monthly figures as opposed to the six-monthly schedule favoured by the rest of the regional press industry.
But the monthly figures have so far given little sign of a halt to circulation decline for most of the 14 titles surveyed.
Only the weekly title Wales on Sunday showed a sales rise during June, with its circulation up 7.1pc on the previous month at 21,526.
Birmingham sister title the Sunday Mercury saw a 5.2pc fall, while the Liverpool Echo was down 4.2pcand both the Manchester Evening News and Birmingham Mail down 3.4pc.
The full figures were as follows:
Birmingham Mail 41,157 -3.4pc
Coventry Telegraph 26,600 -1.3pc
Daily Post, North Wales 27,699 -1.9pc
Huddersfield Daily Examiner 17,115 -1.7pc
Liverpool Echo 73,168 -4.2pc
Manchester Evening News 71,642 -3.4pc
Newcastle Evening Chronicle 41,176 -2.5pc
South Wales Echo 25,934 -2.6pc
Sunday Sun 36,642 -1.6pc
Sunday Mercury 29,755 -5.2pc
Teesside Evening Gazette 31,527 -1.4pc
The Journal, Newcastle 19,926 -2.8pc
Wales on Sunday 21,526 7.1pc
Western Mail 23,598 -0.5pc
The figures in order of circulation rise or fall were:
Wales on Sunday 21,526 7.1pc
Western Mail 23,598 -0.5pc
Coventry Telegraph 26,600 -1.3pc
Teesside Evening Gazette 31,527 -1.4pc
Sunday Sun 36,642 -1.6pc
Huddersfield Daily Examiner 17,115 -1.7pc
Daily Post, North Wales 27,699 -1.9pc
Newcastle Evening Chronicle 41,176 -2.5pc
South Wales Echo 25,934 -2.6pc
The Journal, Newcastle 19,926 -2.8pc
Birmingham Mail 41,157 -3.4pc
Manchester Evening News 71,642 -3.4pc
Liverpool Echo 73,168 -4.2pc
Sunday Mercury 29,755 -5.2pc
What a useless story.
Year on Year is what counts not seasonality.
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Dread to think where we’d be on that list if Coventry City Football Club weren’t providing so much material.
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