27 November 2014

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Scottish daily unveils new responsive website

A Scottish regional daily has unveiled a new-look website which aims to boost its interaction with readers.

The new portal for Dundee title The Courier is fully responsive, so it automatically adjusts its layout depending on the device being used to view it.

The new-look website has an improved commenting system and there are new editorial and sports blogs to allow readers to interact with journalists and share their views.

The site’s photo gallery has also been redesigned to display pictures in greater depth and detail.

The new look for the site was “soft-launched” in December but DC Thomson has officially announced the move now, saying more than 6.4m pages have been viewed by more than 1m users since then.

Editor Richard Neville said: “The Courier website has been redesigned for today’s audience. We feel strongly that reader involvement is an important component of our journalism and we’ve improved many aspects of our website accordingly.

“Our readers can filter content by locale and comment on stories, building an online community regardless of where our readers are based.

“These developments will help to re-energise the title and allow us to evolve.  It also opens up great new opportunities for advertisers.

“We already have a strong and loyal online audience but we are confident that the new platform will continue to grow that audience and bring together print and digital into one unbeatable package of news and views from Courier Country.”

He added he hoped the new website would help the title reach a wider global audience because there was a large expat community.



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