Three journalists from a local newspaper in Worcester have become blood donors as part of a feature aimed at encouraging readers to do the same.

Bromsgrove Standard reporter Carl Jackson and editor Tristan Harris, along with Redditch Standard editor Ian Dipple decided to donate after it was revealed that extra blood stocks were needed this summer.

Said Tristan: “We ran a story the week before about the NHS Blood and Transplant service needing 30 per cent more blood donations because of the Diamond Jubilee and Olympics, it was suggested we take the plunge so we could relay our experiences to our readers.”

In an account of the experience, first time donor Carl said: “I’m not needle-phobic but I’m not overly fond of them either. What was more concerning to me was the after effects of having one of my vital eight pints of blood drained away.

“Its amazing to learn the blood I gave would be ready to use just 48 hours later, and could save up to three lives.

“A cup of tea and a bourbon biscuit later and I was all done, feeling immensely proud and not the least bit lethargic.

“What is a little sobering is a look at the facts. With a 30 per cent increase in blood stocks needed ahead of this summer’s celebrations, it’s alarming to learn that only four per cent of people who can donate in Britain do.

“Women can give blood up to three times a year, and men four. In 12 weeks’ time I will gladly become a repeat donor. Hopefully, in the meantime, after reading this, you will be too.”