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Metro website unveils new-look masthead

 

Metro has today unveiled a new online look and masthead for its companion website metro.co.uk.

The metro.co.uk logo has been replaced at the centre of the site’s masthead with a smaller ‘M’ icon consistent with Metro’s presence on mobile and social media platforms.

The new page also gives greater prominence to the icons for Facebook, Twitter and Foursquare while new community features include an increased use of on-site reader notifications and richer user profiles.

Executive director of digital Jamie Walters said: “The new masthead demonstrates the importance we place on social media as a way to communicate with our users, and we expect the improved on-site user generated content tools to lead to greater sharing of our content and much greater social discussion around it.”